I wish I had read Martin Casado’s posts on tech partnerships earlier, as I would have had a much better framework when managing product partnerships myself – rather than feeling my way through, would have been a life saver to avoid all the pitfalls he points out…
Author: Brian Joe
Once you have users, how do you keep them engaged, retain them, and even “resurrect” or re-engage them?
Who should support customers in a resale/channel model? Should it be the reseller? Or the vendor/tech provider? In […]
What’s the right North Star Metric (NSM) for my new role at Signal Sciences? In this post I evaluate […]